We have experience in storytelling, creative design, packaging, and straight up creating beautiful assets for cool companies. From corporate America to startup, we've dabbled in various organizations, worked with a myriad of personalities, and ultimately gotten sh*t done efficiently and effectively for those in need.
Freelance - Sales Dev & Integrated Marketing
On call to help design, proof, & concept brand solutions within theSkimm's highly engaged products.
Freelance - Brand Partnerships
Built sales process & created efficiencies in sales development. Packaged interesting solutions to help elevate brand awareness across UNINTERRUPTED's product suite without compromising editorial brand voice. Aligned top tier brands with influential athlete's and packaged brand requests with clear, concise, data-driven content strategies.
Freelance - Brand Strategy & Innovation
Pinch hitter when the team needed support in the RFP to proposal process. Quickly learned the POPSUGAR process and became the go-to when bandwidth was limited. Responsible for development, ideation and strategic thinking of best-in-class marketing solutions for POPSUGAR’s strategic advertising partners. Worked with internal teams to identify new opportunities for brand partners leveraging POPSUGAR’s proprietary data and research. Packaged strategic recommendations into smart, concise marketing collateral and proposals.
In addition to sales support, I created & managed an internal wiki page to host all updated materials, process, quick links, etc for better effecencies across the team.
Freelance - BD & Marketing Materials
Developed Mobcrush's creative positioning, messaging and branding for the gaming & advertising marketplace. Crafted the general presentation, sales pitch, BD offering, and onesheets to cement Mobcrush as the leaders in the live mobile gaming space.
Freelance - Sales & Marketing Materials
Consulted with Lena Dunham's and Jenni Konner's media property, LENNY, to create sales & marketing materials. Helped craft sales copy, created a general presentation, packaged a proposal builder template and drafted onesheets for various initiatives (stand-up tour America IRL & Excellence with Janet Mock podcast).
Creative Marketing & Programming
Headed up the Brand Strategy department and created the process for all brand requests and marketing initiatives. Led a team of deck wizards and implemented a fun, optimistic, and empathetic, culture which motivated creative thinking to ultimately win new business and set Tastemade apart.
Created a Tastemade playbook and coached international teams on best practices. From sales process to marketing events, I worked closely with all departments across Buenos Aires, Argentina, London, Indonesia, China, Japan, France, Germany & Canada.
Integrated Marketing Manager
Tasked with creating beautiful marketing materials and crafting strategically sound solutions to elevate ZEFR’s exclusive media inventory, proprietary SaaS platform, and the unique ability to create custom programming by leveraging YouTube's top 10 channel, MovieClips.
West Coast Solutions Manager
Lead creative/brand strategist for the west coast. Served as team leader, digital native, and brand advocate who effectively drove integrated marketing initiatives that calibrate clients’ objectives with SAY’s “best in class” editorial and media offerings.
Freelance - Integrated Marketing
Freelance / Consultant - Worked with the founder and headed up the overall company brand identity, story, positioning and created impressive marketing materials from investor deck to website, and all beautiful things in between.